Nielsen Sports

London, United Kingdom

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OVERVIEW

Nielsen Sports challenged us to create an engaging way to expose people to information about what they have to offer at their event in Stamford Bridge Stadium in London, home to the Chelsea soccer team.  They wanted a way to meet new businesses, and show people the power of their analytics.  We built 8 touch kiosks that promoted their company by giving their clients a fun and interactive way to engage with their brand.

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SOLUTION

After discussing the situation and details with Nielsen, we both decided using one of our 32" Touch Tables, along with a few Tablets, was the best way to display their content and capabilities. On the Touch Table, we provided the event attendees with a full demo of Nielsen’s analytics services.  Additionally, on the Tablets, we developed an interactive trivia game and interactive tabs with information about the sports played at the stadium and the venue itself.  The Touch Table and Tablets were set up around their booth area to achieve maximum visibility and engagement by the guests.

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CAPABILITIES

For this event held in London, the Popshap team had a wide range of devices as 32" touch table, Innovative small touch screen (iPad) with its respective holder and a 49" touch kioskon which attendees interacted with trivia games about the team

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