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LED Video Walls at IRE
MARCH 7-9. Dallas, TX.
OVERVIEW
Popshap specializes in custom LED video walls which can be used to showcase various content in a visually appealing way. Beacon Building Products reached out to Popshap to provide them with a fully interactive booth for IRE (International Roofing Expo) which will utilize our LED video walls along with digital posters.
SOLUTION
Beacon's booth at the IRE incorporated 4 different LED video walls and it was a huge success! The circular LED's showcased their logo and brand colors, while a news ticker LED displayed all their products and services. They even had an LED leaderboard for their games and a backdrop LED behind a different game. All this LED lighting brought attention to the Beacon brand and provided a lot of content for attendees to explore.
CAPABILITIES
Other than the LED video walls Beacon wanted to maximize its trade show experience and have a variety of unique signage to stand out from other exhibitors. To do this, Popshap installed 2x74" digital posters. The digital posters featured a QR code that showed their spring savings available to attendees, and the other digital poster advertised their cowboy hat giveaway. This was a great way for Beacon to grab people's attention and get them to their booth.